About us

With significant investment from the Rix Group, Victory Conversions was formed in 2023 with the sole purpose of creating the best vehicle conversions company in the UK.  

From our state-of-the-art manufacturing facility in East Yorkshire, our experienced team can work with you from initial brief to the final product, to create exactly what you need.

Who we are

We're vehicle conversion specialists with decades of experience in the public and private sector, providing a highly bespoke service across the world. Our team can fulfil complex briefs from police cars to ambulances, from animal care vehicles to classrooms.

"We know that the vehicle conversions industry can be better. We get up every day to make that a reality."

Steve Shaw, Managing Director

Find us

You're more than welcome to visit our production facility, and see how we do things. Our friendly team will be on site to show you around, answer your questions, and discuss your latest project.

Victory Conversions, Landing Lane, Sandholme, Gilberdyke, HU15 2SB
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E-mail us:
Call us: 01430 473 500

Meet the team

Managing director

Steve Shaw

Head of sales

Oli Shaw

production manager

Tom Hargreaves

engineering manager

Paul Beard

Why choose Victory Conversions?

With decades of experience and an innovative approach to fleet design, there are plenty of reasons to choose us as your new partner.


We pride ourselves on our meticulous manufacturing and the checks we do before each vehicle leaves our site

Ease of purchase

Our team will chat to you about various purchase options and reduce the pain points of trying to fund your conversion

Account management

We’ll get to know you so we can provide the service you need and help you get the best out of your fleet


Things happen so we offer a 24/7 customer care portal to give you the support you need to get any issues fixed

“We are so pleased with the quality of the Police conversion Victory have delivered. We were guided every step of the way, given innovative ideas on how to fit our brief, coupled with first class workmanship, a pleasure to work with.”

Steve Landricombe
Blyth Automotive Solutions